Location Just off junction 14 of the M4, so a brilliant place to break a journey, either for a meal or for the night. This is racing country with Lambourn a few miles away and Newbury racecourse just up the road. The lovely Berkshire market town of Hungerford is a mere 10 minutes' drive.
Rooms There are 11 in total, all brand spanking new and all beautifully and stylishly designed by interior designer Flora Soames, who has cleverly mixed practicality with a sense of fun. Several rooms have wonderfully patterned headboards; some have wallpaper; and all have interesting art. No two are the same.
Food You don't have to be a guest to enjoy breakfast at The Pheasant (worth remembering if you're on the M4 early in the day). As with the menu as a whole, breakfasts are very on trend - freshly squeezed orange juice, local sausages, bacon and, of course, sliced avocado on toast with poached eggs and roasted vine tomatoes. Lunch and dinner is pub grub with a posh, healthy twist, and there's an excellent wine list too.
Selling point Jack Greenall - the young, new, 20-something owner of the Pheasant who has thrown his heart and soul into this place. Coming from a family in the brewing and pub industry, this is Jack's first solo venture. He has brought real energy and enthusiasm to the place and has delivered a very fine establishment - the first of many, let's hope.
Facts Rooms from £100 a night, B&B. , Shefford Woodlands, RG17 7AA, 01488 648284.
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